We are a relatively young company based in La Rochelle, south west coast of France. Established in 2010, we manufacture two comfort seat models for motorbikes, the "Bike-R" being the comfort seat and the "Full Bike-R" being the comfort seat with an integrated heating system. These systems are adaptable to 97 % of motorbike saddles on the market. We are receiving a good response on the French market and would like to try and break into foreign markets. The idea of these innovative products came form the creator and boss of the company who was looking for a solution to have an adaptable seat cover that you could take off and put on another motorbike with out any modification, it would be your own seat. So he started this project and then he thought of improving the comfort of the everyday motorbike seat which is either made from a gel substance or foam. He followed up with some research and found that since the 1930&＃039;s the bike seat had never evolved, well the material hadn&＃039;t anyway. He then started too look at what professional&＃039;s use, for example in medical beds, aeronautical padding, car seats etc. and found the " 3D Spacer Mesh" which has never been used before on a motorbike seat. And therefore came the Bike-R, the creator was awarded with a regional prize for innovative product for 2010.