Aroma dead sea - the company profileAroma dead sea was founded in 1997 in order to produce and market cosmetics, beauty and spa products based on dead sea minerals and mud. The company started out by developing a series of products for the domestic market, opening a concept store in tel aviv.As demand by israeli and foreign customers grew, the company opened a branch in Europe, and is now opening a store in the United States. In addition, customers worldwide can buy products via aroma dead seas website, where full information about all products, their ingredients and instructions for use can be found.Aroma dead sea is organized into several departments as follows: 1. Retail marketing in Israel 2. Direct marketing through the companys customer club 3. Concept stores in Israel 4. Concept stores around the world 5. Development of international marketsOver the years and on the basis of accumulated experience, working with regular and repeat customers, aroma dead seas R&D department has developed a number of proprietary product lines under the brand aroma dead sea, dead sea beauty and beauty life.Each brand comprises a number of product lines differentiated by their formulas and concentration of active ingredients. Beauty life is a popular product line with the price everyone can afford. Aroma dead sea is the most exclusive brand, comprising products with unique complex formulas.Dead sea beauty is the companys most commercial product line, comprising unique products with especially high business potential, including an anti-dandruff and anti-balding mud shampoo made of an original formula, an active vitamin c serum for facial use, a vitamin c serum against wrinkles around the eyes, a mud hair mask for hair, a honey and olive oil hair mask for hair and many other skin and hair treatment products that can be viewed on the companys website.The company is currently investing heavily in its aroma dead sea exclusive brand, to develop a number of products that will reach the shelves soon. It should be noted that aroma dead sea does not conduct animal testing, and takes great care in protecting the environment during product development and production.Business activitiesAroma dead sea currently exports to a number of countries in Europe and Asia. The company recently opened its first concept store in Amsterdam, and is prepared to accept business and cooperation proposals.Business conceptIn view of the fact that aroma dead sea owns a product line with over 200 items with 60 more items scheduled to join its collection over the coming year, we can testify that our company has a more extensive and varied collection of cosmetic, beauty and spa products based on dead sea minerals and mud than any other similar company in Israel or the world.Since aroma dead sea has a customers club with over 25,000 active members in Israel and internationally who buy the companys products on a regular basis as permanent customers rather than as one-time buyers, the company is committed to maintaining the highest standards for its products. The company has a customer telephone service operating six days a week, able to answer any question.Aroma dead sea plans to open more concept stores in Israel and other countries in the near future, in order to provide customers with better service and make its products available to more people around the world, in order to meet growing demand by customers asking for stores to be opened near their homes in their own countries.Development of more brandsIn view of numerous requests by companies worldwide to develop house brand products, aroma dead sea has set up a department to solely handle these projects.