Yee lee was founded in 1968 to sell cooking oil-bought and repackged under its own brand names. Encouraged by rapid business growth, yee lee corporation bhd was incorporated in 1973 to venture into palm oil refining and exporting business. By thw 1980s, yee lee embarked on many expansion programmes, which transformed the company and diversified its business.
On may 28, 1993, yee lee entered a New Era when it was listed on the main board of the kuala lumpur stock exchange (klse) our red eagle brand cooking oil was the first Malaysia produced oil to earn recognition and endorsement from the swiss vitamin institute in 1995 for its high vitamin e content. Locally, it received the porim certificate of competency for crude palm oil production, the sirim certification for quality as well as halal certifcation as approved for consumption by muslims.
Yee lee's manufacturing practices were also awarded the iso9001: 2000 certification for standards in quality manufacturing practices in the refining and fractionation of palm oil and palm oil products, and the processing and packaging of cooking oil
Red eagle cooking oil is the flagship product of the yee lee group. Since its inception in 1968, the company has always believed that change and innovation are the attributes needed to keep them ahead. The yee lee group proudly bears the eagle as a symbol of success in its diverse lines of business. Like the eagle, the company aims to project astute judgement and keen foresight in all its ventures. The eagle also exemplifies the company's quest to strive for execellence in all lines of business and to constantly acheive consistent growth within the company.