Two enthusiastic young men for developing commenced the company in 1992 and producing both woven and denim jeans, jackets, skirts for young and energetic men and women. With the excellent performance in unique design, quality and delivery, Team Idea has been recognized not only as one of the finest jeans manufacturers but also the distinctive designer house in the market. Over the past years, the operations have grown tremendously and gained lots of customer loyalty.

The trend in the industry will be towards greater consolidation of operations to enable increased economics of scales not only to reduce the operation costs but also to share resources, capability and distinctive competencies as contributed from strategic alliances for long term survival. The interested group has decided to restructure and reshape the future posture and position to adopt the change. Having the Chinese investor aligned to enjoy a sustainable competitive advantage gained from the collaboration, &＃8216;Guangzhou Team Idea Fashion Ltd.&＃8217; was formed in October 2002.