Skull clothing is based off the carnal energy and diversity of what makes punk rock. Skull clothing is the brainchild of one Ruben Espinoza, who saw the need for yet another clothing company to pollute the shelves of many shopping centers, and boutiques with some creativity that sees no restrictions. Skull&＃039;s primary intention was to break out of the dogma of the current fashion standards with there FU mentality while Creating clothing that brought back that rough, and raw feel, that LESS IS MORE. Skull clothing has now began to work it self into several areas of the market creating a buzz with a new generation. Skull is focused on the core people who push the envelope and create what is know as fashion evolution, those people who don&＃039;t want to be spoon feed their music videos and strive off the surrounding of the original BIG Band Small Venue mentality. Skull&＃039;s focus is to develop that convergence of fashion, music, and creativity. With an overwhelming number of companies bombarding the fashion marking with copy cat art, skull has thrown any boundary out the window. WE DO WHAT WE WANT AND HOW WE WANT TO. SKULL CO. has raged a war on fashion.