Richard pieris and co. Ltd. Is one of the largest and most successful diversified companies based in Sri Lanka. The 70 year old company is a blue chip conglomerate with a turnover exceeding USD 100 mn and is listed on the colombo bourse. Market capitalisation of the group including the subsidiaries and associate companies exceeds USD 100 mn, being 2. 5% of the total market capitalisation of the colombo stock exchange. The group boasts of its local market leadership in its traditional sectors of rubber, tyres, plastics, plantations, retail and distribution, in addition to new fields including financial services, and logistics. Today it has developed a more global perspective through an intense campaign designed to promote its products worldwide.