-Vision and Value of Panda Korea.com"Easy, Cheap, Direct, Korean"Panda Korea.com started with the complaint of small & medium-sized companies that "I do not know how to sell products even I make products of excellent quality.We considered their worries and created the overseas direct-sales platform that allows consumers to buy genuine Korean products of "fair quality" easily and cheaply."The Korean wave"Domestic and foreign men of ability put their heads together in the early days and KEYIST, the entertainment company where Korean star Bae Yong Joon and Kim Soo-hyun belong to has invested and collaborated.We showed the Enter Commerce (Entertainment + Ecommerce) business model, which advertises products by using Korean contents on behalf of SMEs to the world for the first time. "Localization"Our competitiveness is a "thorough" localizaion. We made the online mall as the most used solution in China and the server is also running in China. We have tied up with the Chinese government to achieve fast and efficient logistics and customs clearance services.The joint venture with Weihai City, Shandong Province, China is the first splendid achievement in E-commerce history."Win-win"Panda Korea.com is not only B2B and B2C but also a B2B2C&＃39;s omni-channel company.We will lead the continuous growth of SMEs through various links between excellent domestic brands and overseas consumers.The success of Panda Korea.com is that of Korea&＃39;s SMEs and the pleasure of worldwide consumers.