Global Representation was started out of the difficulty and frustration that manufacturers encounter in attempting to recruit a commissioned based sales force. As our global economy becomes more interconnected; small, medium, and large manufacturers are looking to expand their sales distribution channels into new territories and need an effective way to attract quality sales representatives in their targeted geographic areas. It is extremely difficult, if not impossible, for manufacturers to successfully introduce their product offerings in a new domestic or foreign territory without the assistance of knowledgeable representatives from their specific targeted markets. Establishing key relationships, with representatives that are knowledgeable of the potential customers and their buying needs, is the main challenge facing any sales expansion effort. Complicating the representative recruitment process, is the fact that there are hundreds of independent sales associations in existence and there are also an endless number of industry specific periodicals and magazines from which to choose from. Trying to use these types of �old technology� communication tools to recruit or expand a company�s independent sales force can be extremely frustrating with limited or no success. These recruitment tools are also extremely expensive, and only expose a company�s sales opportunities to a very limited audience. Global Representation was formed to solve the above noted problems and enable manufacturers to display recruitment advertisements anywhere in the world and in the native language of their targeted geographic areas. Global Representation focuses specifically on linking manufacturers with independent sales representatives by providing the most comprehensive exposure to a manufacturer�s recruitment advertisements.