Fubon Multimedia Technology, Co. Ltd. was founded in June 2004 in a joint venture between the Fubon Group and a leading Korean TV home shopping operator, WOORi, and have began operating in November 2004 out of a new NT $200million all-digital studio in the Neihu Technology Park.
The momo channel officially began broadcasting on January 1, 2005, and it is on air live 24 hours a day and reaching 5, 000, 000 local households. Bring together intelligent individuals of the profession and qualified partners in the industry, we form a dedicate team of over 600 people. Our team was formed by professional individuals from the Merchandise Development Division, Broadcasting Division, New Business Development Division, Support service division, Marketing & Public Relations Division, Media Division, Information Technology Division and Administration Division. We commit to provide the most convenient and delightful shopping experiences to the customers.
WOORi, founded in May 2001, has been an ideal partner, transferring its all-encompassing technology and experiences. When WOORi started in south Korea, it was up against brand names such as LG, CJ and Hyundai. However by adopting discreet marketing strategies that differentiated WOORi from others. Profit came along the third year after its establishment, a much shorter turnaround period than others. In 2006, revenues topped NT $189 billion.
Inherited from the Fubon Group's core principle of "sincerity, amiability, proffessionalism and innovativeness" and benefiting from the success experiences of the South Korean shopping channel, Fubon Multimedia Technology, Co. Ltd. incorporated the extensive resources, logistic abilities and diversified product content with a comprehensive system and product guarantee policy. Given all above assets, we expect to build a trustworthy shopping channel that consistently to provide a satisfying and delightful shopping experience for the customers.