It all started with shoes, as can be seen from the Faiberg Lasse logo, which also represents the quality craftsmanship of the people behind the production of the fine line of fashion she offers. Always creative and always looking forward, Dayu Fridayani, after seeing the positive reaction to her shoe designs, decided to add a clothing line not too long afterwards. Dayu Fridayani first collection makes a strong statement with eye-candy fabric preferences sure to win the hearts of confident, fashion conscious women who understand the impact of appearing elegant and flirtatious all at once. Needless to say, both the Faiberg Lasse shoe and clothing lines, which represent the philosophy that observation to each detail is necessary for maximum results, are at once fashion forward and highly wearable.