BUSINESS AUTOMATION LTD. Computing Solutions for Advancement ORGANIZATION PROFILE ***** Background Business Automation Limited is a fast growing Professional Software Development Company works with a clear focus on project delivery through continuous learning and searching for new ideas. The Company started its journey in mid 1989 with a group of professionals who are expert in the field of Information Technologies (IT), especially in the Telecommunication Sector. In 1998 the company is incorporated and formed a Private Limited Company. In the early age the company started with Information System Solutions for Financial Market like Companies Share Management and Portfolio Management System and the solutions are being used by more than 50 listed Public Limited Companies. But for extensive knowledge and intention in working on Telecommunication Sector, the Company diverted completely in that sector developing Todayâ??s Market Leading and Quality granted Products like CallRegister, Telebanking Solution, Customer Helpdesk Solution, Voice Mail System, Corporate SMS Solutions, IVR based solutions etc. for the first time throughout the Country. Today, Business Automation can claim as one of the successful Software Developer and Specialized Telecommunication Solution Provider in the IT Industry of Bangladesh. The Company also has wide experiences in the field of Integrated Management Information System (MIS), Accounting Solutions, Enterprise Resource Planning (ERP), Web Site Design and Development, Domain Registration, Hosting, Maintenance and Support Services. To effectively meet the business needs, we carry out the project development phases through pre-defined Methodology and with Team Work Concept ensuring the timeframe and proper delivery of every project. The Company is also having a strong and experienced Customer Service Department to ensure the after sales Support and maintenances. Corporate Commitment Business Automation is committed to provide with best possible quality IT Solutions and ICT Enabled Support Services to business houses in this fast changing world of economy. Professional excellence, high standards of business ethics and quality products are the foundation of our services. Unlike others we always like to work with exceptions and new ideas and innovations. With a proven management expertise in the guidance role, the young entrepreneurs have moved dynamically to focus the company in a different and unique position in the local IT industry. Company Strategy The Companyâ??s main strategy is to grow in dynamic and steady way through giving more attention and values to its human resources as the key component for success. So, the company has set a policy to build the knowledge of the human resources to retain them through different organizational culture. Secondly, the company gives priority to develop and implement practical solutions tailored to the client specific needs. To every single event for the clients, the company gives specific attention to solve them. The main challenge in IT Industries is to keep the people updated with latest technology. In solving the problem we have a regular in-house training session with our own resources or by hiring External and Foreign Experts especially for System Analyst and Software Developers. In the previous years, Company hired a full time database consultant from Netherlands named Mr. Andrew Korlaar, he worked with the Company for couple of months and trained our Software Developers through practical project work. Recently another foreign consultant Mr. L. A. Boza, who is also from Netherlands, trained our personnel on Software Product Marketing and Quality Assurance. Marketing Strategy Marketing is one of the main challenges of success in a business. Since software marketing is very much new concept in Bangladesh, a part of Business Automationâ??s marketing plan are co-financed by Matching Grant Facilities (MGF) â?? a joint project of GOB and World Bank. Business Automation is being producing software and other related services for local and customers in abroad. So, the company participates both in local and international software fares or expositions to inform their products in the market. Organization and Structure The Managing Director is the Chief Executive of the company and is responsible for the overall management under the direct supervision of the Board of Directors. The Executive Director is a technical person and purely software professional as well as experienced in Management, he guides both the technical and general staff of the company with prior approval from the board. The Managing Director and Director of Marketing takes care and maintains liaison with Banks, Financial Institutions and companies rules and policy matters. Fact Sheet: Company at a glance. Name of the Company : Business Automation Limited Year of Establishment : 1998 Type of Organization : Private Limited Company Trade License : DCC Trade License # 228 Incorporation Certificate# : C-36980 (1280)/98 BOI Registration : 200001024 - H Income Tax Certificate TIN # : 252-200-0496/Sa-90 VAT Registration : 9111033579 Area Code: 90401 Mailing Address : BSRS Bhaban, 9th Floor12 Kawran Bazer, Dhaka-1215Bangladesh Telephone Number : +880-2-9134510 - 1, 8119345 Fax Number : +880-2-9143656 E-mail Address : ***** Web Site Address : http://***** Name of Bankers : Dutch-Bangla Bank LimitedKawran Bazar Branch, Dhaka. City Office : Room # SR-138BCS Computer City, IDB BhabanSher-E-Bangla Nagar, DhakaVoice 880-2-8110379 Singapore Liaison Office : 420 North Bridge Road05-30 North Bridge CenterSingapore 188727Voice 65-3390257Fax # 65-3390258 Membership with Business Association Bangladesh Computer Samity (BCS). Bangladesh Association of Software & Information Services (BASIS). Registered with Board of Investment (BOI). Solution Provider Business Automation is a Solution Provider of Intel Corporation. Business Automation has applied for branded Solution Provider. Board of Directors: Name of Members Designation Mr. Nasir-ur-Rahman Sinha Managing Director Mr. Jahidul Hasan Executive Director Mr. Shoeb Ahmed Masud Director Mr. Reza-ur-Rahman Sinha Director Mr. Ansaruddin Sinha Director Mr. Tapash Nag Director Mr. Kazi Nasimul Hoq Director General Business Focus Business Automation always cares about its Customers satisfaction and committed to their engagement. We offer the following in-house software product and services for our valued clients: · Telecommunication Solutions / Computer-Telephony Integration (CTI) Solutions / Wireless Platform Solutions. · Integrated Business Application Solutions · Software Outsourcing and Data Processing Solutions · Software Maintenance and Support Services · Consultancy Services · Web Based Application Development, Hosting & Maintenance