Bella Donna was established in 1950 and opened its first retail store in 1995. Our concept has proven itself to be a profitable business model and has earned customer loyalty and secured a reputation in the fashion industry in the Middle East. Today it is positioned as one of the best ladies wear brands in Egypt competing with internationally recognized trademarks that serve the same target client.The noticeable growth of Bella Donna in the local market has attracted international attention and this is why we plan to expand beyond traditional boundaries and into international territories.MISSIONTo maintain our level of success as one of the finest brands in Egypt and become the first Egyptian ladies wear brand to be recognized and operating in the global marketTo build on our history of product excellence by exceeding our customers&＃39; expectations in quality, delivery, and cost through research and development and customer interactionTo enhance a woman&＃39;s best features and make her feel, elegant. trendy, confident, sophisticated, and above all, comfortable. our aim is to enhance a women&＃39;s figure, giving pride in a clean cut and striking appearanceKEY CONCEPT DIFFERENTIATORS :The current business comprises of: 2 factories at Cairo, Egypt - High Fashion and BD Atelier - both in a Free Zone: this enables us to export to all countries (USA Europe Asia and all Arab countries free of tax. (I want to highlight this point because its important .. make it stand out) Fully integrated manufacturing units with the latest Japanese and German state of the art machines. Manufactures over 5 million pieces of garments yearly. High flexibility in design adjustments suggested by franchisee Easy reorders, fast delivery to franchisee ISO certification: since 1995 ? renewed since then. After 30 years of export operations we are known as one of the major textile exporters in Egypt serving clients .