In the year 2010, Mr.Soumitra Datta an Entrepreneur and pioneer in the Indian Handicrafts Industry ventured into the field of Art Craft & Design to form a Company named “Sumitra Traders”. The Company mainly deals with Baked Earth or Terracotta Decoratives, Clay Pots & Potteries, Jute ready to use house hold items and Dokra Jewellery Products. Baked Earth or better known as Terracotta is used in all kinds of Pots & Potteries and is as old as man himself, which has an ancient history of potteries and utensils dating back to some 10, 000 years old of culture, history and heritage. The art of clay molding and giving the same old theory a new look was just the cause to create a brand concept in the Handicraft world. These products are either hand crafted or minimal tools are used giving it a new look and identity. Terracotta handicrafts are specialized skills passed on from one generation to the next. The term Terracotta Handicrafts refer to a wide range of burnt clay items carrying utilitarian and artistic value that are made by hand, or with the use of simple tools. Indian terracotta handicrafts reflect unmatched workmanship, fine designs, and subtle elegance. This makes India one of the chief exporters of terracotta handicrafts in the world market. Dokra form of Art & Craft are also an ancient form of unique craftsmanship and involves great perseverance and patience in its crafting as intricate designs and skilled labor are needed for crafting such items and products. These materials are also hand crafted or minimal tools are used thus giving it elegance as well as the tribal outlook remains unhindered. The jewellery items are washable and unbreakable and can be recycled and reused. Jute products as we all are aware of are bio friendly, recyclable, environment friendly and long lasting and can be used in various household chores. For instance Jute shopping bags, ladies carry bags and carpet slippers are in vogue and in great demand all over the world. With the onset of global warming and cutting down of trees for the sake of modernization and making of paper are posing a serious threat to our environment for the future generation Jute products are the perfect replacement of paper and plastic products. The Company is always on the lookout for new concepts and methods of improvising the age old techniques and casting of clay products and other utility items. It also has future plans for special training and improve know-how facilities for the rural unskilled sector so that they learn and earn alongside the Company and help self employment which will in return eradicate unemployment and poverty.