IntelliQ Research and Strategy&＃039;s roots began in 1983 as Cooper Research. Cooper was founded with the narrow vision of a highly specialized research organization that would only serve the healthcare community. Since that time, Cooper Research has delivered over 3, 000 research studies and helped countless organizations improve their marketing strategy, product planning, and new product/market entry decision making. Over 20 years ago, another member of the IntelliQ Research and Strategy family, Diagnostics Plus, was founded by a Penn State University professor. Since 1987, Diagnostics Plus, located near the Penn State University main campus and still closely associated with the university today, has been helping Business to Business organizations and educational institutions fulfill their information and planning needs and to make fact-based decisions using traditional and state-of-the-art market research tools. IntelliQ Research and Strategy was formed in 2009 through the merger of our two best-in-class organizations. Today, IntelliQ Research and Strategy has a large team of experienced consultants and research professionals, (including focus group moderators, survey administrators and analysts), an in-house telephone survey research center, online research capabilities, and access to leading secondary and competitive information sources.