G. M. Pens International Pvt. Ltd. is the exclusive licensee of Reynolds, France, in India and the SAARC countries. Headquartered in Chennai, G. M. Pens has pioneered the writing instruments revolution in the Indian market. Commencing operations in 1986, G. M. Pens introduced in India, international quality writing instruments, and marketed them under the brand name Reynolds. It was also the first company to build a brand in a category that behaved more like a commodity till then. A continuous focus on consistent quality and a constant endeavour to provide quality products at affordable prices have ensured that Reynolds has been the numero uno in the Indian writing instruments market.
With the advent of computers the Indian offices are going high on sophistication and low on support staff. All these have created the need for products that increase efficiency and productivity both in the offices and at homes. Everyone wants to organize their homes and offices. The Indian consumer is willing to spend on products if they see value in it.
Keeping such opportunities in mind G. M. Pens is launching the Dymo range of products in India. In 2005 DYMO was acquired by Newell Rubbermaid and is a part of the Sanford Brands Business Unit.