In 1999, Joon-Suh Jo, the designer and product of COCOHEEL understood that only a perfect fit can gives comfortable to women&＃39;s feet and about the treands and designs of women shoes, but had no skills of shoemaking. A lot of masters of shoemaking who were gathered at very special place of shoemaking like Firenze called as Sung-Soo dong in Seoul, Korea had full of perfect skills but they didn&＃39;t understand trend-right looks and designs. Joon-Suh. Jo knew that they always need a good designer and product planner who can catch rapidly changing trends of shoes like him so he suggest them to join him and his dream of best hand made shoes. COCOHEEL was established by alliance of two each specialist of shoemaking who have same dream of beautiful and comfortable shoes.