We are a sole manufacturer of Samick's guitar, which has manufactured instrument for almost 40 year as a leading company in Korea. We recognized the importance of not only the quality but also of affordable price. Moreover, it was needed to develop a powerful new identity of the products.

For this enormous task, we called on Greg Bennett, a veteran designer and marketer in the field with almost 30 years of experience. In 2002, we finally introduced 'Greg Bennett Series' to the world, which have a good reputation on its unique design and quality.

Through ceaseless investment in R&D, we would like to provide eminent guitars which are beloved by artists in the world. Thank you!