NiceEye Co., Ltd. specializes in product development, sourcing, and
  production coordination for specialty plush lines including clients' proprietary
  designs and licensed characters. NiceEye was established in March 2000 by
  Ms. Dong Ok Shin, whose strong background includes managing the Applause Korea
  design office from 1982 to 1999.

Applause is one of the world's most diversified gift & specialty marketers,
  based in Los Angeles, California with over 30,000 accounts word wide. The entire
  NiceEye team is fully experienced in the toy and gift industry, with the professional
  skills and ability to capture the essence of each product concept.