A Shopping Mall with Customized Kimchi-making Consumers Can Order According to Their Taste Nanumi Kimjang uses ingredients(cabbage,radish, chilli, garlic, and scallion) directly harvested by CEO Roh Jaesoon and village residents, boils down meat broth with dried pollack and kelp instead of seasoning, uses onions instead of sugar to satisfy consumers&＃39; tastes without using seasoning and sugar(in which consumers can select their favorite salted fish, saltiness and spiciness, fresh shrimps, oysters, pollack, croaker, hairtail, and squid); it is famous for customized kimchi that makes clean kimchi for the vivid tastes that consumers want.Nanumi Kimjang treasures quality over price, and makes a small amount of eco-friendly high- quality kimchi for the taste of each and every consumer; and the process of making kimchi persistently involves traditional manual labor instead of mechanization, striving to be sincere luxury kimchi.