Not just a product for sales promotion but the tool and new advertising medium capable of continuous relationship and communication with customersThe best tools for inducing user to access URL most easily which resulted in CRM Mouse pad, the necessity tool in using computer, is given additional capacities for beginners and Netizens to use computer more easily and convenientlyActive mouse pad enables user to receive e-mail through e-mail alarm function - Beyond just physically functioning Mouse pad, it enables user to access directly by the chip embedded in Pad - To access specified site efficiently, buttons are made to function as both channel and medium - In considering the effect per expense at the stage of just recognition, Direct pad is the most efficient Media tool for raising access rate and expanding CRM