- Hurum made by nature -
Hurum that think about the health together with environment and make a reliable food keeps 4 kinds of the principle with a free preservative, free artificial pigment, free sugar, Natural fragrance and endeavors for the health of mankind with a product nearest to nature.

- Non-stop technology research -
The production factory which secured the excellent health functional food manufacturing GMP(good manufacturing practice) certification and ISO22000 manufactures a clean and safe product that can be credible and trustworthy based on the strict processing principle from the raw material selection to commercialization.

- Challenge and growth stepping up to customer -
Grown as a specialized health brand we have been developed over again every year with a challenging spirit that unfolds a novel idea. As we open up a specialized agency followed by department store and large-sized discount mart we are further coming near to customer.

- Honest brand -
The beginning of Hurum is honesty. Precious health gifts made getting joined together with honesty of nature, honesty of farmer, honesty of Hurum, and a tenacious honesty of Hurum is committed to continuing in order to make the sphere that can eat trusting the brand only.